Showing posts with label W Club. Show all posts
Showing posts with label W Club. Show all posts

Thursday, July 19, 2012

Summertime

Hope everyone is having a great summer.  I would like to hear from all of you about what conventions you may have attended - Barbie just finished up, and IFDC is quickly approaching. The FR Con is coming this fall, and I will be attending.  So in the meantime, fill me in on what's going on in your corner of the world!




Saturday, March 31, 2012

BFC & WClub & New Dealers

Just a reminder for all BFC(Barbie Fan Club) Members- today is the last day to use your first quarter reward!  Head on over to Barbie collector and go shopping if you haven't already done so!

And W Club members, remember today is the day for the unveiling!  I know that the Liaisons and Integrity Toys designers do work hard on this presentation and I am looking forward to seeing what else is coming this year.   

Also, there were 2 more new IT dealers added this week, and since I have gotten out of selling, IT has added 5 new dealers. 

This is MY theory on the addition of new dealers- If IT is expanding their number of dealers then current dealers may be giving back some of their allocations on the less desirable dolls. By adding new dealers, IT is guaranteeing their sales - more dealers equals more wholesale sales. Remember that I stated in a previous post that dealers are the main customers of a company, not necessarily collectors.  The chain is usually manufacturer/company >dealer >collector.  I believe this is just a pure accounting move on the part of IT to make sales and generate money for themselves.  After all, IT has bills to pay.  If product is sitting in their warehouses, they are not making any money.

I am wondering what is next though- will we see more dealers added or will we see more direct exclusive sales?  Thoughts?